I will be responsible for creating the look and feel of World Wide Web pages for a client's Web site. This involves developing a graphic design that effectively communicates the ideas being promoted by the Web site. A web designer may take part in the initial planning of a Web site, meeting with the client to discuss ideas for the layout and organization of the site, the types of colors or images to use (photos, illustrations, videos, etc.), and other matters concerning overall graphic design. Sometimes a web producer has already developed a basic concept for the web page. In this case it is the web designer's task to create a design that matches the producer's ideas.
Once the basic concept is agreed upon, I will collect the text documents and images that will appear on the page and convert them into a form in which they can be viewed. I also have knowledge of the most current HTML extensions—programs that make it possible to add special features to web pages such as animations and interactive surveys. Because a Web site may incorporate a variety of different functions, including clickable e-mail contacts or the ability to download files to a computer, I have a working knowledge of FTP (file transfer protocol) and other programs that enable these functions to work.